Jeff Farrell

Jeff came to work for the family business in 2017 after swearing to 1) never work in an office setting 2) never move back to Santa Rosa and 3) and never showing in interest in the family business. After graduating college from Washington State University, Jeff worked in several senior leadership roles across the resort, restaurant and retail industries in Arizona and California.

Outside of work you can find Jeff at a sporting event or enjoying the culinary array of wine country.  Jeff wants a dog but is currently at odds with his girlfriend over which breed to get.

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